“What I find interesting is working in a society with certain taboos. Fashion photography is about that kind of society. To have taboos, then to get around them that is interesting” – Helmut Newton Fashion photography goes as far back as the 1850s. It started somewhere in the Napoleon III court. Fashion photography has now […]
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How to Write a Photoshoot Brief: A Simple Guide
“I don’t trust words; I believe pictures better” – Gilles Peress In our regular work with fashion and marketing teams, we always show them the advantages of following the steps below in order to get the best results and the perfect photoshoot experiences. We would like to share these concepts with you as well to […]
Fashion Styling: Understanding the Basics
Lauren Hutton once said “Fashion is what you’re offered four times a year by designers. And style is what you choose.” With this statement, styling is not only an art but also a science. In science, it is important to know and obey the principles of science. Understanding the 5 pillars of fashion styling will […]
The 10 Greatest Fashion Photographers
Fashion photography has evolved over the years. Fashion photography began in 1856 and has grown fast even to this point. As a production company, we have followed the evolution of fashion photography over the past years. We have a proper understanding of the history and evolution of fashion photography. This understanding is what makes us […]
Fashion Lighting: Understanding the Basics
“It is an illusion that you don’t just take photos with the cameras but with the eye, heart, and head“ Henri Cartier- Bresson Light is everything in photography. It gives you a sense of fashion style and perfect glare. In fashion photography, getting an amazing picture is achievable through the use of lights. Fashion photography […]
Top 3 Spring Summer 2020 Fashion Campaigns
“The best thing about pictures is that they never change even when the people in them do” – Andy Warhol Fashion campaigns are a gold mine for catching up on the latest trends in photography. These events give us new ideas on how to create better photoshoots as professionals. By following these trends, we learn […]
10 Steps on How to Create An Iconic Fashion Shoots
“Photography is not just an art but a sense of feeling, touching, and loving a camera caught image. It recalls little things, long after you have forgotten everything.” – Aaron Siskind.Today, pictures are everything, from the phone industry; we see the demand of users for better cameras to capture every moment in the best quality. […]
Influencer Marketing: How Big Brands Do It?
“People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral influences…
Working with Influencers, Bloggers, and Content Creators to Promote Your Brand
“People do not buy goods and services. People buy relations, stories, and magic.” Seth Godin If you want to promote your brand, you have…
How to Create the Perfect E-commerce Shoot for Fashion Products
“What you wear is how you present yourself to the world, especially today when human contacts are so quick. Fashion is instant language.”…